Ultimately, it helps to provide a competitive advantage!

Employee goal setting tips:

• Set goals that will tie employees into the success of the organization. Financial incentives and bonuses can be the basis to encourage hard work and teamwork among your employees. This will also show that you value your employees’ contribution to the company’s growth.
• Set annually modified goals at the beginning of the year.  This is a good way to start your new year and gives you performance indicators.
• Set the goals with employees.  Get employee input while goal setting and make sure the goals align with the overall company goals.
• Make specific, measurable and attainable employee goals.  Do not set goals that are too high or too easy for your employees to reach. Be specific and make sure the goals are measureable. See our previous article for examples.
• Show consistency.  Give the same goals to all employees with the same functions in your organization. Giving various guidelines for the same group of employees will result to resistance and rivalry (remember that you want your employees to work together for the company). You can also be held legally responsible for charges of discrimination.
• Goals do not necessarily need to be associated with sales. It may still be necessary to practice cost cutting measures even when profit is good.

Other things to consider:

• Create employee goal sheets
• Facilitate team goal setting conferences
• Align employees’ goals with corporate goals, among others.

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